29/09/2021
India is one of the world’s online betting hotbeds. Indians love to bet on a wide range of sports, but mainly football and cricket. The online betting industry is growing at a fast race fueled by the bets of Indian punters.
Even with the legal challenges, online betting is a popular pastime for millions of sports fans in the Asian country.
With so many punters and sites to choose from, it can be hard to predict the scale of online betting in India.
The market seems to be growing by around 20% annually – no other country can brag about that kind of growth. In this article, we’ll try to gauge all key facts and statistics about online sports betting in India and give you a better idea of how big this booming industry is.
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Key Stats About Online Betting in India
The Ideal Indian Punter
Online Betting by Gender
The majority of online punters in India are men. According to polls, 88.4% of punters are men, with just 11.6% being women.
Online Betting by Age
- Polls have shown that the majority (44.6%) of Indian bettors are aged 18-24
- 32.5% are aged 25-34
- Under 15% of all Indian punters are aged 35-44%
The percentage drops down for the older categories. It clearly shows that online Betting is a popular pastime among he youth. It’s only logical since older generations are more conservative and not open to the idea of betting in general.
Online Betting by Location
Online betting takes place all over India, but is mostly popular in larger urban areas including Delhi, Mumbai, Chennai, and Bangalore. The popularity is much lower in the northern and eastern regions. These are known as more conservative regions in India, so that’s no surprise.
Top 3 Indian States for Online Betting
- Telangana – 18.7% of all punters
- Karnataka – 13.2%
- Maharashtra – 9.6%
What’s interesting about this statistic is that online betting is banned in the state of Maharashtra. Despite the restrictions, nearly 10% of Indian punters reside in this state, clearly indicating that the law is no obstacle for punters.
What Sport Indian Punters Like to Bet on the Most?
The most popular sport to bet on in India is cricket. That shouldn’t come as a big surprise considering the fact that India is home to the biggest cricket league of them all – IPL (Indian Premier League). The national cricket team is fairly successful too and a major reason why cricket is so popular to bet on.
Most Popular Betting Sites in India
Betway, bet365, and 1xBet are the biggest online betting sites in India. They offer a wide range of sports markets to bet on and accept the top payment options including UPI, IMPS, PhonePe, and NetBanking.
How Many Punters Are There in India?
The precise number is not known, but according to estimates, the number is over 300 million. Nearly 150 million bet regularly, while the number of casual Indian punters is much higher. The number of searches on bet365 as per Google Statistics is around 15 lakh.
This leads us to assume the number of punters in India to hundreds of millions. That number isn’t that off – with official research, it should come close.
Why Is Online Betting So Big in India?
Since land-based gambling venues are prohibited in the Asian country, online betting is truly blooming. They’re the only place where punters can place their bets on cricket and other sports, so it’s no wonder the industry is growing at an unprecedented rate.
According to a recent Deloitte India study, increased access to high-speed Internet, widespread access to smartphones, and increase in disposable income are the three main factors fueling the growth of online betting in India.
What’s the Value of the Online Betting Industry in India?
The estimated value of the Indian online betting market is around $60 billion per year.
What Does the Future Hold?
The future of betting in India is uncertain at the moment. While the government is certainly interested in regulating online betting in the country, there haven’t been any major moves to confirm it. Lawmakers are hesitant to complete the lengthy documentation for it, so the future is not clear.
Punters are hoping that younger generations will pave the way for new regulatory framework. It remains to be seen if that happens. India’s youth is certainly high on online betting, but the majority of the popular is still very conservative on the topic.
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